21 SEPTEMBER 2015 – A raw breakfast mix, a powdered blend of superfoods for children, an anti-ageing facial oil and a lubricating throat spray scooped top honours at the Natural Health Expo in Dublin on Sunday when they beat competition from more than 50 of Ireland’s best new natural health products to win the prestigious New Product of the Show Awards.
Judged by an independent panel of health store retailers, the Awards are the definitive guide to the hottest new natural health products to launch in Ireland over the last 12 months and recognise excellence and innovation across the categories of Food & Drink, Vitamin & Mineral Supplement, Herbal Product and Skincare/Beauty Product.
The winners were selected following two intensive rounds of judging, including a ‘Dragon’s Den’ style presentation to the jury on the opening day of the Natural Health Expo. They are:
Best New Food & Drink Product
Buddha’s Awakening: Açai, Banana & Strawberry from Iswari Ireland Ltd
Best New Vitamin & Mineral Supplement
Green Child Sneaky Greens Super-Shake from Terranova Nutrition
Best New Herbal Product
Irish Botanica Throat Coat Spray from Naturalife
Best New Beauty/Skincare Product
Holos Love Your Skin Anti-ageing Facial Oil from Holos Skincare
‘What all these products demonstrated was “heart in business”,’ commented Erica Murray of The Hopsack, Dublin, Chair of the New Product Awards Jury. ‘The winners all share a passion for natural health and these products are a testament to that passion, providing consumers with exciting new natural health products which are highly innovative and of excellent quality.’
Joining Erica on the Jury at the Natural Health Expo were Mary Weidel, An Tobairín, Bandon; Sandra Breen, Horan’s, Tralee and Kevin Connolly, Healthy Living Centre, Athy (Chair of the Irish Association of Health Stores).
Organised by the Irish Health Trade Association, the Natural Health Expo is Ireland’s only natural health trade event. It continues today, Monday, 21st September, at the RDS Industries Hall in Dublin.